Citi, one of the largest multinational banks operating across consumer and institutional markets, has been recalibrating its global strategy. In recent Citi news, the company has issued a new year-end price target for ether at $4,300.
Latest Citi News: Citi Forecasts Ether’s Year-End Target at $4,300
Citigroup projects ether (ETH) to end the year at $4,300, citing steady investor demand and growing adoption of Ethereum-based applications such as stablecoins and asset tokenization.
Citi forecasts ether’s year-end target at $4,300 https://t.co/8kgdQpoQZ4 https://t.co/8kgdQpoQZ4
— Reuters Business (@ReutersBiz) September 16, 2025
The bank’s forecast is grounded in increasing market interest from institutional participants, particularly in tokenized real-world assets (RWAs).
Though this target remains below Ether’s recent peak of $4,955.14 reached in August, Citi points to sentiment-driven activity as a short-term influence.
It notes that network-level fundamentals like gas usage or developer activity may not entirely support recent price strength.
Citi’s alternative scenarios include a bullish case of $6,400, driven by accelerated deployment of enterprise applications and regulatory clarity, and a bearish case of $2,200 if macroeconomic conditions deteriorate or equity markets decline sharply.
Citi Cuts Tech Roles in China as Part of Global Cost-Saving Strategy
Citi will cut approximately 3,500 positions at its technology centers in Shanghai and Dalian.
This Citi news, confirmed by the company on June 6, is part of a broader effort to streamline operations and tighten internal controls following regulatory scrutiny.
The reduction primarily affects full-time employees. While some positions will relocate to other Citi technology hubs, the bank did not disclose where or how many.
This follows an earlier round of layoffs, reported in May, involving around 200 IT contractors in China.
Citi has also made similar cuts in the U.S., Indonesia, the Philippines, and Poland. The China-based tech division has historically supported Citi’s worldwide fintech and operations. However, the company now aims to centralize and consolidate these services.
Despite the staff reduction, Citi will retain about 2,000 employees across China, including several hundred in tech.
According to Marc Luet, head of banking for Japan, Asia North, and Australia, Citi remains focused on building its securities and futures business in China while continuing to support institutional clients’ cross-border needs.
Citi News: John McLean Returns as Head of ECM and Global Asset Managers for Australia & New Zealand
In another Citi news announcement, Citi has appointed John McLean as Head of Equity Capital Markets and Global Asset Managers for Australia and New Zealand, effective June 5.
McLean brings over 20 years of ECM experience and currently leads Citi’s Financial Sponsors business across Asia Pacific, where he manages relationships with alternative asset managers and sovereign wealth funds.
He will relocate from Singapore to Sydney to assume the expanded role. McLean previously led Citi’s ECM business in Australia, which adds regional familiarity to his credentials.
The transition supports Citi’s intent to deepen institutional partnerships in Australia and New Zealand.
CEO Mark Woodruff stated that McLean’s combined background across Asia and Australia positions him to drive focused growth in both sectors.
McLean also noted the expanding opportunities in private capital markets and ECM across the region and emphasized his plans to build the team further and execute for clients.
Citi News: Citi Reverses Firearms Policy Under Pressure from Trump Admin
On June 3, Citi withdrew its firearms-related business restrictions, reversing a policy first introduced in 2018 following the Parkland school shooting.
This policy had limited banking services to retailers who sold firearms to individuals under 21, failed to conduct background checks, or sold high-capacity magazines and bump stocks.
It applied across several client categories, including small businesses, institutional clients, and credit card partners.
In this Citi news, the company clarified that its original position was aimed at encouraging certain retail practices, not targeting manufacturers.
The decision also reflects Citi’s response to ongoing federal activity. The bank cited recent Executive Orders, legislation, and regulatory trends as influencing factors.
Moreover, public statements from former President Donald Trump and others have intensified pressure on Wall Street firms, with allegations of political bias becoming a focal point.
In addition to the rollback, Citi announced updates to its internal Code of Conduct and external access policies, explicitly including political affiliation among protected traits.
Final Thoughts
Citi appears to be sharpening its institutional strategy by aligning capital allocation with areas showing measurable demand, such as Ethereum-based assets.
Operationally, the bank continues to tighten internal controls while adjusting to regional pressures, including workforce reductions and policy shifts.
Resource deployment is likely to remain selective, with a focus on scalable returns and reduced exposure in high-risk segments.
For ongoing coverage of Citi news and developments from other financial institutions, subscribe to Financial Daily Update today.
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Updated September 16, 2025
